Friday, February 10, 2012

From Chris Berry #4

Cole Bros Hippodrome Billing (1937)

After just two seasons on the road, the Cole Bros Circus had become a force to be reckoned with. This spectacular billing stand at Seventh Avenue and 41st Street in Manhattan promotes the season's opening of Cole Bros at the New York Hippodrome. Adkins and Terrell booked their circus into the Hippodrome at the same time that Ringling Bros and Barnum & Bailey was showing at Madison Square Garden, and for the first time in many years two big circuses were exhibiting in Manhattan at the same time.

Posted by Buckles at 2/10/2012 05:31:00 AM

6 comments:

Chic Silber said...

The tall building on the right is

the Paramount Building built in

1926 & is situated between 43rd &

44th on Broadway fairly centered

in the heart of Times Square & the

theater district It housed the

famous Paramount Theater & my

NY office is on the 24th floor

10 February, 2012 08:29
Chic Silber said...

Everything else in this photo is

long gone

10 February, 2012 08:32
Chic Silber said...

The building under the vertical

Schenley tower on the 42nd St

corner housed the offices of

Brandt Theaters who were the

owners of many of the midtown

movie houses into the 70s

For several years I flameproofed

the soft goods in quite a few of

these rather disgusting interiors

A really filthy all night job

What & give up show business

10 February, 2012 09:07
Chic Silber said...

Please tell us Whitey how they

reached these billing positions

10 February, 2012 09:40
Ole Whitey said...

Chic: Thought you'd never ask. Let me send Buckles a picture that explains the procedure. You realize these are cloth "banners" which are tacked not pasted.

10 February, 2012 16:25
4pawfan said...

I understand the ladders being used on the shorter buildings, but I would bet these where put up using a couple of bosun's chairs. Most of the buildings where rigged up already for their use by the window washers of the day. Now you only see the air or electric powered skyclimber chairs and platforms.

11 February, 2012 10:36

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