Friday, September 11, 2009

1950 Ideals - Front Cover (From Eric Beheim)


1950 Ideals - Front Cover, originally uploaded by bucklesw1.

Back in 1956, when I was 10, one of my elementary school teachers brought in some back issues of IDEALS MAGAZINE, including the Circus Issue from August 1950. (If you’re not familiar with IDEALS MAGAZINE, it is best summed up in a brief statement that appears on the first page: “As the name implies, IDEALS are issues of clean, wholesome, old-fashioned American ideals – homey philosophy – poetry – art – music – inspiration – neighborliness – things many of us may have overlooked during these busy days.” (If you made that statement today, the PC and multi-cultural/diversity crowd would be all over you for having the gall to define what “clean, wholesome, old-fashioned American ideals” are!)



The Circus Issue was put together with the help and cooperation of a number of prominent circus fans from back then including Charles P. Fox, Col. B. J. Palmer, Joe Taggart, Orwin Burmeister and Roland Wilde.



I was so excited by it that I got my mom to write the company to try to order a copy for me. Unfortunately, they were already sold out. IDEALS later published a revised version in 1961, which I bought that year at CWM.



The color photo on the front cover set the tone for the whole issue.

15 comments:

Wade G. Burck said...

Eric,
The PC crowd would define “clean, wholesome, old-fashioned American ideals” as the children's book, AND TANGO MAKE THREE, the fictional account of two male Penguins who hatch and raise a chick, now in California elementary school libraries to teach children about same gay marriages/same sex parenting. I can remember when wearing blue jeans to school was the major issue. Go figure.
Wade Burck

Jimmy Cole said...

I recall getting that book as a Christmas present in 1961. I had just started gettiing serious about circus as a hobby, and I recall how intensly I studied the photos, especially the Taggart model circus. I still have the book on my shelf.

GaryHill said...

Wade, I always wondered where Sweet Pea came from, because Popeye and Olive Oil weren't married.Then you can't forget about Brutis?

Anonymous said...

Col.B.J. Palmer owned the Two Hemispheres Bandwagon and I believe he had it in Davenport,Iowa although I never saw it. I was stationed there in 1957 and 1958. He had a huge estate in the city on the main east west street.He could have kept all sorts of things there and you would'nt know it.I think he was the founder of chiropractic. Bill Galloway, Rochester,NY

Dick Flint said...

I. too, had my interest spurred on as a youngster with the publication of the 1961 Circus Ideals. While Jimmy Cole studied the Taggart models, I scrutinized the double page spread of Chappie Fox's historic lithographs.
Dick Flint
Baltimore

Ralph said...

Eric,
The San Diego Circus Luncheon Club meets Monday (and every 2nd Monday) at Country Waffles Restaurant
2323 Midway St, San Diego.
Noon.
We would like to see you there, as well as anyone else connected in any way with the Circus.
Among our regulars are people who were, people who are and people who wish they were in the business.
Mark Horton

4pawfan said...

I still have my copy my grand-parnets gave me when I was 5 or 6 in 1961. Great years in the early 60's with Don Ameche being on the t.v. at 8:00 on Friday nights with "International Showtime" 1961-65.
Also Jack Palance was in the t.v. show "The Greatest Show on Earth" in 63 to early 64? Wasn't this produced by Lucille Ball? I don't remember alot about it, but it appeared to have some great guest stars. Maybe a bad time slot?

joey ratliff said...

Buckles, when Roger McDonald visited with me, we saw this photo in the blog archives and he was wondering if this was "Big Jewel". I never had a chance to ask before but can you tell if it is?

Buckles said...

It sure is.

Anonymous said...

Palmer ran the chiropractic school in Davenport for a long number of years, He had the hemispheres wagon in Davenport for a long time. There is a picture of it in the street in front of the Cole Bros. Circus with 6 Cole show horses hooked up to it. I don't know if this was just a photo opportunity or if they did a small parade.
Bob Kitto

4pawfan said...

Joseph Bradbury had a photo of the Cole Bros parade with a 8 horse hitch of the Two Hemispheres when it was in Des Moines on July 10, 1936. Bandwagon jan-feb 1966 page 16 which was part V (1936 season)of his fine history of the Cole Bros.Show 1935-1940.
"The parade route went through the heart of Des Moines and measured eight miles in length,the longest so far of the season."

Frank Ferrante said...

Pat - Can YOU tell who the clown is? I thought it was Duane Thorpe until I zoomed in on the face, I'm pretty sure that it's not Duane. ~frank

Frank Ferrante said...

"The Greatest Show On Earth" ran for 30 episodes in 1963-1964. IMDB.COM shows that three production companies were involved with the series:
* Cody Productions
* Desilu Productions
* Ringling Bros. and Barnum and Bailey Television

There are no other shows shown as being produced by Cody Productions. The web site gives a listing of all episodes and the cast for each episode. ~frank

Buckles said...

When greeting him I would say, "Hi Bozo!" and his reply was "Hi Roy" (Roy Bush).

Pat Cashin said...

Frank - It's Ernie "Blinko" Burch.