Tuesday, August 29, 2006

Gollmar Bros. Circus Post Cards #1


The bill crew looks mighty proud of this stand of paper.
As is known, the Gollmars were first cousins of the Ringlings and also wintered inBaraboo, Wis.
Starting out by using circus equipment their very successful cousins handed down to them, the Gollmars established one of America's major circuses in their own right but with the advent of World War I, sold their show following the 1916 season.

Posted by Buckles at 8/29/2006 06:34:00 AM

3 comments:

Anonymous said...

Someone described a scene like this to me as an "Owner's Stand". Some of these were in rather third-rate locations, like railyards, but were designed to immensely gratify show-owners as being the first sight they saw pulling into town.

29 August, 2006 18:34
Anonymous said...

i don't remember the term, i think by the early 60s, it was a manager's hit, but when i was on the bill car, the bill car manger always tried to make sure there was a big spread on the highway leading into town and another as close to the lot as possible, even if we had to strong-arm them. he also wanted a big hit next to the post office so the office manager would see it on the way to pick up the mail. apparently this was the way billposters thought they were impressing people on the show in thos days. of course, if you had a manager like bill english, who had worked on the advance, he knew what you were doing; anytime he wanted to see how the billposters were doing, he'd drive around the downtown area and look at the windows. (back the we had no shopping centers) bill would have rather seen a window card in a busy store that everybody in town saw than a huge spread in an area nobody saw, but again bill was one of the smartest men who ever ran a circus.

29 August, 2006 19:30
Anonymous said...

"Management paper". Good for Bill English - sounds smart.

30 August, 2006 11:34

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